11 Outbound Sales Software To Boost Your Sales in 2025

By
Iga Wójtowicz
March 17, 2025
31 min read
Table of contents
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So, you’re here, which means you’re probably on the hunt for the best outbound sales software.

Right now, I’m guessing:

😩 You’re sending tons of emails, but barely getting replies.

🤯 Keeping up with follow-ups feels like a full-time job.

🚀 You just want a tool that helps you reach more leads, book more meetings, and close deals faster.

Sound familiar?

The right outbound sales software can make your life so much easier—automating outreach, improving response rates, and making sure your emails don’t end up in spam.

But with so many options out there, how do you know which one is actually worth it?

Well, I’ve got you covered. This guide breaks down the 11 best outbound sales tools—what they do, how much they cost, and the real pros and cons—so you can pick the right one without wasting time or money.

But before all that, let’s look at this with a quick comparison table of all the Outbound Sales Software. 

Software Free Trial AI Personalization Warm-Up Lead Database CRM Integrations Price (Starting)
Salesforge $40/mo
Apollo.io $49/mo
HubSpot Sales Hub $15/mo per seat
Outreach.io Custom Pricing
ZoomInfo SalesOS Custom Pricing
Reply.io $59/mo
Klenty $50/mo
Snov.io $30/mo
Mixmax $29/mo
Lemlist $55/mo
Cognism Custom Pricing

What Is Outbound Sales Software?

Outbound sales software helps sales teams find, contact, and convert new leads. 

It automates tasks like cold emailing, calling, and LinkedIn outreach, making sales outreach faster and more efficient.

How Is It Different from Inbound Sales Tools?

Comparing Outbound Sales vs. Inbound Sales:

Feature Outbound Sales Inbound Sales
Approach Proactive – Sales teams reach out to prospects. Reactive – Leads come to the business.
Lead Source Cold calling, cold emailing, LinkedIn outreach. Website visits, content marketing, referrals.
Target Audience People who may not know the brand yet. People already interested in the brand.
Sales Cycle Longer – Requires nurturing and follow-ups. Shorter – Leads already have some interest.
Tech & Tools Cold outreach software, lead databases, AI automation. CRM, SEO tools, marketing automation.
Personalization Can be personalized using AI & sales data. Highly personalized based on lead behavior.
Cost Often higher due to outreach and lead sourcing costs. Lower, since leads come organically.
Best For Businesses needing new leads fast. Brands with strong organic traffic.

Inbound sales tools focus on leads who already show interest—like website visitors filling out a form. Outbound sales tools do the opposite. 

They help sales teams proactively reach potential customers who haven’t shown interest yet. 

Instead of waiting for leads to come, outbound sales is all about making the first move.

Key Features of Outbound Sales Software

The best outbound sales tools come with:

  • Automated Outreach – Send emails, calls, or LinkedIn messages without manual effort.
  • Lead Sourcing & Data Enrichment – Find accurate contact info and improve lead quality.
  • Personalization at Scale – Use AI to tailor emails and messages to each prospect.
  • Sales Sequences & Follow-ups – Schedule multiple touchpoints to increase responses.
  • Analytics & Reporting – Track performance, open rates, and conversions.
  • CRM Integrations – Sync with your sales tools to manage leads in one place.

With the right software, sales teams can save time, reach more leads, and close deals faster. 

Now, let’s look at the best outbound sales software in 2025 and how they compare.

11 Best Outbound Sales Software in 2025

  • Salesforge 
  • Apollo.io 
  • Hubspot Sales Hub
  • Outreach.io
  • ZoomInfo SalesOS
  • Reply.io
  • Klenty
  • Snov.io
  • Mixmax
  • Lemlist
  • Cognism

#1 Outbound Sales Software - Salesforge: AI outbound automation

Salesforge Homepage
This image shows the homepage of Salesforge

Salesforge is an AI sales execution platform that automates lead sourcing, email personalization, and follow-ups using Agent Frank, an AI sales assistant

It ensures high engagement and email deliverability, helping teams scale without hiring more reps.

Unlike traditional sales tools, Salesforge optimizes email deliverability, real-time messaging, and AI outreach sequences to maximize sales pipeline efficiency. 

Personalize your Campaigns at Salesforge
This image shows the Personalize your Campaigns at Salesforge

It also integrates with Salesforce, HubSpot, Slack, and other tools, making it easy to fit into existing workflows.

Who Can Use Salesforge?

Salesforge is ideal for:

Sales Teams & SDRs – Automate outreach, book more meetings and hit quota faster.

Agencies & Lead Gen Companies – Run scalable, personalized email campaigns for multiple clients.

B2B Founders & Business Owners – Build and manage outbound sales without hiring a full sales team.

Recruiters – Automate candidate sourcing and engagement.

Key Features of Salesforge

AI Email Personalization – Automatically generates personalized emails in any language.

Automated Lead Sourcing & Outreach – Identifies prospects, validates emails, and sends optimized messages at scale.

Smart Follow-Ups – AI schedules and adapts follow-up emails based on recipient engagement.

High Email Deliverability – Tools like Mailforge and Warmforge ensure emails reach inboxes, not spam folders.

CRM & Workflow Integrations – Connects with Salesforce, HubSpot, Slack, and more.

Salesforge Integrations
This image shows the integrations of Salesforge


Data-Driven Insights – Tracks performance in real time to optimize outreach strategies.

Pros & Cons of Salesforge

Here’s a quick look at the advantages and limitations of Salesforge:

Feature Pros Cons
Lead Qualification & Enrichment AI-driven contact validation and enrichment for better targeting. No built-in lead database; requires integrations.
Automated Outreach & Follow-Ups AI personalizes and schedules emails in multiple languages.
CRM Integrations Seamlessly integrates with Salesforce, HubSpot, and Slack.
Data-Driven Insights Real-time performance tracking & optimization.
Email Deliverability Industry-leading tools (Mailforge, Warmforge) ensure inbox placement. Advanced features require premium plans.
AI-Powered Messaging Agent Frank creates highly personalized emails at scale. No LinkedIn automation yet (on the roadmap).

Salesforge Pricing

Salesforge offers flexible pricing based on usage, making it accessible for startups, SMBs, and enterprise teams.

Plan Pricing (Annual Billing) Key Features
Pro Plan $40/month 1,000 contacts, 5,000 emails/month, email validation & personalization credits.
Growth Plan $80/month 10,000 contacts, 50,000 emails/month, A/B testing, advanced settings, API access.
Agent Frank (AI SDR) $416/month Fully automated AI prospecting, outreach, and meeting booking in 20+ languages.

👉 Try Salesforge for free or hire Agent Frank for a fully automated sales process.

Should You Choose Salesforge?

If you want to scale outbound sales without hiring more reps, Agent Frank is an excellent choice. 

It personalizes outreach, maximizes deliverability, and automates prospecting, making it a powerful AI sales assistant.

For sales teams looking to book more meetings, close deals faster, and maintain high email deliverability, Salesforge delivers the right mix of AI automation and human control.

#2 Outbound Sales Software - Apollo.io: Data-driven outbound prospecting

Apollo.io Homepage
This image shows the homepage of Apollo.io

Apollo.io is an all-in-one sales platform that helps businesses find leads, engage prospects, and automate outreach—all at an affordable price. 

It offers a large contact database, email sequences, and CRM integrations, making it a popular choice for teams on a budget.

Apollo.io
This image shows Apollo.io

However, while Apollo.io provides a broad range of features, data accuracy, platform stability, and customer support are common concerns. 

G2 review on Apollo.io
This image shows the G2 review on Apollo.io

Many users report bounced emails, occasional bugs, and slow responses from support. 

If your business needs high-quality lead data and advanced automation, you may face some limitations.

Who Can Use Apollo.io?

Small Businesses & Startups – A low-cost solution for lead generation and outreach.

Freelancers & Solopreneurs – Great for individuals looking to scale prospecting.

Sales Teams on a Budget – A solid choice for basic email sequences and CRM syncing.

⚠️ However, teams that rely on precise data and strong customer support may find Apollo.io frustrating.

Key Features of Apollo.io

Large B2B Lead Database – Access millions of contacts with advanced filters.

Automated Email Outreach – Set up sequences to engage prospects.

CRM & Tool Integrations – Connect with Salesforce, HubSpot, Gmail, and more.

Basic Reporting & Insights – Track outreach performance.

Call & Dialer Features – International dialing support (higher plans).

Pros & Cons of Apollo.io

Here’s a quick breakdown of Apollo.io’s strengths and weaknesses:

Feature Pros Cons
Lead Qualification & Enrichment Large database with lead filters and prospecting tools. Many “verified” emails bounce, affecting outreach.
Automated Outreach & Follow-Ups Email sequences and workflow automation are available. Lacks advanced personalization and campaign optimization.
CRM Integrations Connects with Salesforce, HubSpot, and Gmail. Some integrations are buggy or require upgrades.
Data-Driven Insights Basic analytics and reporting for tracking outreach. No real-time optimization, and reports lack depth.
Personalization & AI-Driven Messaging Offers some personalization for emails. No advanced AI-driven messaging features.
Customer Support Offers support via chat and email. Many users report slow, unhelpful responses.

Apollo.io Pricing

Apollo.io Pricing
This image shows the Apollo.io Pricing

Apollo.io offers affordable plans but locks many critical features behind higher tiers.

Plan Pricing (Annual Billing) Key Features
Free Plan $0/month Basic prospecting tools, limited exports.
Basic Plan $49/month 12,000 export credits, CRM integrations.
Professional Plan $79/month Unlimited email sequences, advanced workflows.
Organization Plan $119/month per user (min 3 users) Custom reports, international dialer, enhanced analytics.

👉 Affordable starting plans, but key features require premium tiers.

Should You Choose Apollo.io?

Apollo.io is a good choice for budget-conscious teams that need basic sales engagement features

It works well for small teams and startups looking for an entry-level sales tool without high costs.

However, if data accuracy, platform reliability, and strong customer support are priorities, you might want to explore alternatives.

G2 review on Apollo.io
This image shows the G2 review on Apollo.io

🚀 Best for teams that need an affordable tool and can work around occasional data issues.

#3 Outbound Sales Software - Hubspot Sales Hub:

Hubspot Sales Hub Homepage
This image shows the homepage of Hubspot Sales Hub

HubSpot Sales Hub AI is a complete sales CRM platform designed to help businesses automate sales tasks, manage leads, and track deals. 

It combines AI automation, email tracking, and sales analytics to improve team efficiency and close more deals.

Hubspot Sales Hub Reporting
This image shows the Hubspot Sales Hub Reporting

It’s a strong option for small to mid-sized businesses, but larger teams needing deep customization may find it limiting and costly as they scale.

G2 review on Hubspot Sales Hub
This image shows the G2 review on Hubspot Sales Hub

Who Can Use HubSpot Sales Hub AI?

Small to Mid-Sized Businesses – Great for teams looking for a user-friendly CRM with built-in automation.

Sales & Marketing Teams – Ideal for managing leads, automating follow-ups, and tracking deals.

Freelancers & Startups – The free plan offers basic CRM features, making it a solid choice for beginners.

Key Features of HubSpot Sales Hub AI

AI-Driven Lead Tracking – Monitors prospect activity and sales pipeline progress.

Automated Email Outreach – Sends follow-ups and reminders automatically.

Sales Forecasting & Reports – AI-powered insights help predict deal success.

CRM & Tool Integrations – Connects with Gmail, Outlook, Slack, and other platforms.

AI-Powered Email Recommendations – Suggests personalized email responses.

Pros & Cons of HubSpot Sales Hub AI

Feature Pros Cons
Lead Qualification & Enrichment AI-driven contact tracking and deal management. Limited customization on lower-tier plans.
Automated Outreach & Follow-Ups Helps automate emails, reminders, and tasks. Advanced automation locked behind high-tier plans.
CRM Integrations Connects with Gmail, Outlook, and major sales tools. Some integrations require paid plans.
Data-Driven Insights AI-powered reports track sales performance. Some users report data syncing issues and bugs.
Personalization & AI Messaging Provides AI-powered email recommendations. Limited personalization options without customization.
Customer Support Offers live chat and ticketing support. Users report slow response times and unhelpful support.

HubSpot Sales Hub AI Pricing

HubSpot offers tiered pricing, starting with a free plan but getting costly as businesses scale.

Plan Pricing (Annual Billing) Key Features
Sales Hub Starter $15/month per seat Simple automation, reporting, and productivity tools.
Sales Hub Professional $90/month per seat Advanced deal automation, custom reports, and forecasting.
Sales Hub Enterprise $150/month per seat Predictive lead scoring, playbooks, and more customization.

👉 HubSpot offers a free plan, but costs rise as businesses grow.

Should You Choose HubSpot Sales Hub AI?

If you're a small to mid-sized business looking for an AI-powered CRM with sales automation, HubSpot Sales Hub AI is a strong choice

It’s beginner-friendly, integrates with key tools, and helps automate repetitive sales tasks.

However, pricing can escalate quickly, and support & customization options may fall short for larger teams

G2 review on Hubspot Sales Hub
This image shows the G2 review on Hubspot Sales Hub

If you need deep customization and AI-driven sales execution, you may want to consider alternatives.

#4 Outbound Sales Software - Outreach.io:

Outreach.io Homepage
This image shows the homepage of Outreach.io

Outreach.io is a sales engagement platform designed to help teams automate outreach, manage workflows, and track prospecting efforts

It offers powerful tools like email sequencing, multi-touch cadences, and Salesforce integration, making it a strong choice for enterprise sales teams.

Outreach email sequence automation
This image shows the Outreach email sequence automation

However, pricing transparency issues, a steep learning curve, and poor customer support make Outreach a mixed experience for many users. 

While it’s great for large teams, small businesses and budget-conscious users may find it frustrating.

Who Can Use Outreach.io?

Enterprise Sales Teams – Best for large teams managing complex sales workflows.

Companies Using Salesforce – Works well for teams already using Salesforce and Gmail.

Businesses Needing Advanced Automation – If automation and multi-touch sequences are key priorities, Outreach is a good fit.

⚠️ However, small businesses, budget-conscious teams, and those needing fast customer support may struggle with Outreach.

user review of Outreach.io in G2
This image shows the user review of Outreach.io in G2

Key Features of Outreach.io

Automated Email & Multi-Touch Sequences – Custom workflows for lead nurturing.

Salesforce & CRM Integrations – Works well with Gmail, Outlook, and Salesforce.

Advanced Sales Engagement Workflows – Manage outbound sales with automation.

Performance Tracking & Insights – Monitors engagement and outreach effectiveness.

Pros & Cons of Outreach.io

Feature Pros Cons
Lead Qualification & Enrichment Helps organize outreach campaigns at scale. No built-in lead enrichment; requires external data.
Automated Outreach & Follow-Ups Strong automation for email sequences and follow-ups. Some users report bugs and complex setup issues.
CRM Integrations Works well with Gmail and Salesforce. Sync issues and limited integration options.
Data-Driven Insights Basic reporting on sales engagement performance. Lacks real-time optimization; reports could be better.
Personalization & AI Messaging Allows basic personalization for templates. No AI-driven messaging or deep customization.
Customer Support Offers support channels but response times are slow. Many users complain about poor service and unresolved issues.

Outreach.io Pricing

👉 Outreach does not list its pricing publicly.

You must book a demo to get a quote, which many users find frustrating and pushy.

Reports suggest pricing is high, and some advanced features require additional payments. 

Users have also complained about evergreen contracts that auto-renew, making it difficult to cancel without incurring extra costs.

Should You Choose Outreach.io?

If you’re a large sales team with a flexible budget and need advanced automation, Outreach.io is worth considering. 

It’s built for scale, but it comes with high costs, complex setup, and unreliable support.

If you’re looking for affordable, easier-to-use alternatives, you may want to explore other options. 

user review of Outreach.io in G2
This image shows the user review of Outreach.io in G2

Check out our guide on the best Outreach.io alternatives for seamless cold outreach.

#5 Outbound Sales Software - ZoomInfo SalesOS:

ZoomInfo Homepage
This image shows the homepage of ZoomInfo

ZoomInfo SalesOS is an AI sales intelligence platform that helps businesses identify, engage, and convert leads using a vast B2B contact database. 

It provides buyer intent signals, conversation intelligence, and sales automation, helping sales teams prioritize high-intent prospects.

ZoomInfo
This image shows the ZoomInfo

While ZoomInfo has one of the largest B2B lead databases, its pricing structure, contract policies, and data accuracy issues have been major pain points for many users.

ZoomInfo user review on G2
This image shows the ZoomInfo user review on G2

Who Can Use ZoomInfo SalesOS?

Enterprise Sales Teams – Best for companies needing a large-scale database for outbound prospecting.

Marketing & Revenue Teams – Useful for tracking buyer intent signals and building automated workflows.

Recruiters & Agencies – Helps source candidates and gather company insights.

⚠️ However, small businesses and budget-conscious teams may find ZoomInfo’s pricing and long-term contracts restrictive.

Key Features of ZoomInfo SalesOS

Large B2B Contact Database – Verified emails, phone numbers, and firmographics.

Buyer Intent Data – Tracks prospect engagement to identify high-interest leads.

Website Visitor Tracking – Identifies anonymous visitors to turn them into potential leads.

CRM & Tool Integrations – Works with Salesforce, HubSpot, and other platforms.

Conversation Intelligence – Analyzes sales calls and meetings to refine outreach strategies.

Pros & Cons of ZoomInfo SalesOS

Feature Pros Cons
Lead Qualification & Enrichment One of the largest B2B databases with verified emails and phone numbers. Many users report outdated or inaccurate contact data.
Automated Outreach & Follow-Ups Provides buyer intent signals and AI-driven insights to prioritize leads. No built-in email automation or sequencing—requires external tools.
CRM Integrations Works with Salesforce, HubSpot, and other sales platforms. Some integrations require higher-tier plans.
Data-Driven Insights Tracks website visitors and engagement to identify sales opportunities. Data quality is inconsistent, and insights can be overwhelming.
Personalization & AI Messaging Helps target decision-makers based on intent signals and account insights. No AI-driven messaging or personalized outreach automation.
Customer Support Offers dedicated enterprise support. Many users report poor service, slow responses, and aggressive sales tactics.

ZoomInfo SalesOS Pricing

👉 ZoomInfo does not disclose its pricing publicly.

To get a quote, businesses must contact sales, and many users find the process pushy and non-transparent.

Should You Choose ZoomInfo SalesOS?

If you need deep sales intelligence, contact enrichment, and intent-based targeting, ZoomInfo SalesOS can be a powerful asset. 

It’s particularly useful for enterprise sales teams handling high-volume prospecting.

However, if you require real-time AI-driven sales engagement, transparent pricing, or a flexible contract, ZoomInfo may not be the best fit

Issues with data accuracy, aggressive contract policies, and high costs have led many businesses to explore ZoomInfo alternatives.

#6 Outbound Sales Software - Reply.io:

Reply.io Homepage
This image shows the Reply.io Homepage

Reply.io is a sales engagement platform that automates email, LinkedIn, SMS, and call outreach to help teams scale prospecting. 

It offers campaign automation, CRM integrations, A/B testing, and analytics, making it a solid tool for outbound sales.

Sounds great, right? 

Well, not so fast. While Reply.io provides a multi-channel sales engagement solution, users report bugs, LinkedIn compliance issues, and poor customer support.

If LinkedIn outreach is a big part of your strategy, be careful—automation glitches have led to account restrictions and bans.

Reply.io user review on G2
This image shows the user review of Reply.io on G2

Who Can Use Reply.io?

Sales & SDR Teams – Ideal for teams needing automated multi-channel outreach.

Marketing & Growth Teams – Great for personalized follow-ups and lead nurturing.

Small Businesses & Agencies – Useful for teams managing multiple outreach campaigns.

⚠️ However, businesses that need reliability, seamless LinkedIn automation, and better compliance should explore alternatives.

Reply.io User review on G2

Key Features of Reply.io

Automated Outreach – Sends personalized emails, LinkedIn messages, SMS, and calls.

Multi-Channel Sales Engagement – Let's teams build outreach cadences across different channels.

CRM & Sales Tool Integrations – Works with HubSpot, Salesforce, Pipedrive, and more.

A/B Testing – Optimizes email sequences for higher conversion rates.

Reporting & Analytics – Tracks email opens, clicks, and responses for campaign insights.

Pros & Cons of Reply.io

Reply.io Pricing

Reply.io Pricing
This image shows the pricing of Reply.io
Plan Pricing Key Features
Email Volume Plan $59/month 1,000 active contacts, 1 user.
Multichannel Plan $99/user/month Unlimited contacts, LinkedIn automation, SMS, calls.
Agency Plan $166/month Designed for agencies managing multiple clients.

🚨 Users have reported unexpected charges and difficulty canceling subscriptions, so read the fine print before committing.

Reply.io User review on G2
This image shows the Reply.io User review on G2

Should You Choose Reply.io?

If you need automated outreach across email, LinkedIn, and SMS, Reply.io is a decent option. It’s great for teams looking to scale outbound sales and automate prospecting.

But... if you rely heavily on LinkedIn automation, need rock-solid compliance, or expect flawless execution, you might run into trouble. 

Users have flagged bugs, deliverability issues, and poor support—things that can seriously hurt sales efforts.

If reliability and compliance are top priorities, you might want to explore alternatives before locking yourself into a plan.

#7 Outbound Sales Software - Klenty:

 Klenty Homepage
This image shows the  Klenty Homepage

Klenty is a sales engagement platform that helps teams automate and personalize outreach across email, calls, and LinkedIn

It simplifies prospecting with behavior-triggered cadences and CRM integrations for streamlined workflows.

By automating repetitive tasks, Klenty allows sales reps to focus on building relationships and closing deals, leading to higher productivity and better conversion rates.

 Klenty reviews
This image shows the Klenty reviews

Who Can Use Klenty?

Sales & SDR Teams – Automate prospecting and scale outreach efficiently.

Marketing & Growth Teams – Personalize engagement across email, LinkedIn, and phone calls.

Agencies & SMBs – Helps small teams run high-volume outreach without manual effort.

Key Features of Klenty

Multi-Channel Outreach – Engage prospects via email, phone calls, and LinkedIn.


Behavior-Triggered Cadences – Automate follow-ups based on prospect interactions.

CRM Integrations – Sync with Salesforce, Pipedrive, HubSpot, and more.

Personalization at Scale – Use dynamic fields to tailor outreach for higher response rates.

Analytics & Reporting – Track engagement, open rates, and campaign success.

Pros & Cons of Klenty

Klenty G2 reviews
This image shows the Klenty G2 reviews
Feature Pros Cons
User-Friendly Interface Simple, intuitive design makes adoption easy. Some users report unreliable reporting metrics.
Multi-Channel Automation Automates email, calls, and LinkedIn outreach. No built-in AI for deep personalization.
Behavior-Triggered Cadences Sends follow-ups based on recipient engagement. Advanced automation features require higher-tier plans.
CRM Integrations Works with Salesforce, Pipedrive, and HubSpot. Some integrations may have sync issues.
Customer Support Responsive and helpful support team. Learning curve for advanced features.

Klenty Pricing

Plan Pricing (Annual Billing) Key Features
Startup $50/user per month Email cadences, basic CRM integrations.
Growth $70/user per month Multi-channel outreach (email, LinkedIn, calls, SMS), advanced CRM integrations.
Pro $100/user per month Advanced reporting, goals, and team management features.
Enterprise Custom Pricing Tailored solutions for large teams.

👉 Klenty offers scalable plans, but advanced automation requires premium tiers.

Should You Choose Klenty?

Klenty is a strong choice for sales teams looking to automate multi-channel outreach without complex setups. 

It’s user-friendly, integrates with top CRMs, and boosts productivity by automating repetitive tasks.

However, if detailed reporting and AI personalization are priorities, other alternatives may offer more advanced capabilities.

 For teams focused on scaling outreach efficiently, Klenty remains a reliable and cost-effective solution.

#8 Outbound Sales Software - Snov.io:

Snov.io Homepage
This image shows the Snov.io Homepage

Snov.io is an all-in-one sales engagement platform that helps businesses find leads, automate outreach, and manage sales pipelines

It offers tools like email finder, verifier, drip campaigns, LinkedIn automation, and CRM integration, making it a budget-friendly choice for startups, freelancers, and small businesses.

While Snov.io is a cost-effective solution, it has some trade-offs, including data accuracy issues, limited automation capabilities, and inconsistent customer support

Snov.io G2 reviews
This image shows the Snov.io G2 reviews

If you need advanced AI personalization or enterprise-level automation, other tools might be a better fit.

Who Can Use Snov.io?

Freelancers & Solo Entrepreneurs – Automate lead generation and outreach.

Startups & SMBs – Affordable sales automation tools to grow their business.

Recruiters – Source candidates and automate follow-ups.

Digital Marketing Agencies – Manage multiple outreach campaigns effortlessly.

⚠️ Not ideal for large enterprises needing advanced features, deep integrations, or sophisticated automation.

Key Features of Snov.io

Email Finder & Verifier – Locate and validate email addresses for outreach.

Drip Campaigns – Automate follow-ups with personalized email sequences.

LinkedIn Automation – Combine LinkedIn and email for multi-channel engagement.

Email Warm-Up – Improve email deliverability and avoid spam filters.

Sales CRM – Track prospects and manage deals with a built-in CRM.

Pros & Cons of Snov.io

Feature Pros Cons
Affordable Pricing Budget-friendly plans for small teams. Lacks enterprise-level features.
Comprehensive Feature Set Includes email finder, verifier, CRM, and LinkedIn automation. Limited automation compared to Apollo.io or Lemlist.
Email Deliverability Tools Offers email warm-up and verification to improve inbox placement. Some users report low accuracy in email verification.
Easy-to-Use Interface Simple dashboard with minimal learning curve. UI glitches and occasional bugs affect usability.
CRM & Sales Integrations Works with HubSpot, Pipedrive, Zapier, and more. No deep data enrichment or advanced triggers.
Customer Support Provides onboarding and training. Slow responses and inconsistent support.
Billing & Payment Issues Flexible pricing options. Some users report overbilling and credit rollover problems.

Snov.io Pricing

Snov.io pricing
This image shows the Snov.io pricing
Plan Price (Monthly) Credits Key Features
Trial Free 50 Email finder, verifier, warm-up, CRM.
Starter $30/month 1,000 Unlimited campaigns, LinkedIn automation, API access.
Pro $75/month 5,000 Unlimited emails, CRM teamwork, A/B testing, priority support.
Managed Service Custom Custom Dedicated account manager, premium support.

👉 Budget-friendly for small teams, but billing complaints have been reported.

Should You Choose Snov.io?

If you need an affordable solution for lead generation, cold email outreach, and basic sales automation, Snov.io is a solid option.

👉 Best for: Freelancers, startups, and small businesses looking for a cost-effective tool with essential automation features.

👉 Not ideal for: Enterprises or teams needing high-quality data, advanced AI personalization, or deep automation.

Snov.io is great for beginners and budget-conscious users, but falls short in data accuracy, automation depth, and customer support compared to higher-end Snov.io alternatives like Apollo.io or Salesforge.

#9 Outbound Sales Software - Mixmax:

Mixmax Homepage
This image shows the homepage of Mixmax

Mixmax is a sales engagement and productivity platform built to optimize email communication, workflow automation, and sales outreach

Designed specifically for Gmail and Google Workspace users, Mixmax helps teams streamline prospecting with email tracking, automated sequences, scheduling tools, and CRM integrations.

With AI-powered automation, users can personalize outreach, schedule follow-ups, and track engagement, making Mixmax a valuable tool for sales professionals looking to save time and increase revenue.

Mixmax automation
This image shows the Mixmax automation

Who Can Use Mixmax?

Sales & SDR Teams – Automates outreach, follow-ups, and multi-step sequences.

Marketing & Growth Teams – Tracks engagement metrics and optimizes email campaigns.

Customer Success Teams – Streamlines meeting scheduling and client communications.

Freelancers & Small Businesses – Affordable email automation for individuals and small teams.

⚠️ However, smaller teams may find the pricing steep, and some users report CRM integration issues.

MixMax G2 reviews
This image shows the MixMax G2 reviews

Key Features of Mixmax

Email Tracking – Real-time tracking of email opens, clicks, and responses.

Email Scheduling – Send emails at optimal times for higher response rates.

Automated Sequences – Automate follow-ups and lead nurturing campaigns.

A/B Testing – Test different email variations to improve engagement.

CRM Integrations – Syncs with Salesforce, HubSpot, and other tools.

Meeting Scheduling – Integrated scheduling to simplify calendar management.

Analytics & Reporting – Detailed insights into email performance and engagement metrics.

AI-Powered Email Compose – Uses AI to craft optimized email copy.

Pros & Cons of Mixmax

Feature Pros Cons
Email Tracking Provides real-time insights into engagement. Some users report tracking inconsistencies.
Automated Sequences Saves time by automating follow-ups and email workflows. Occasional bugs reported with sequence performance.
Scheduling Features Seamlessly integrates meeting scheduling into outreach. Calendar sync issues may occur with some platforms.
A/B Testing Helps optimize email engagement strategies. Basic plan lacks advanced testing and reporting.
CRM Integrations Works well with Salesforce and HubSpot. Some users experience sync issues with CRMs.
User-Friendly Interface Simple and intuitive design. Limited customization in lower-tier plans.
AI-Powered Automation Smart AI tools for email personalization and engagement. AI features require higher-tier plans.
Customer Support Provides training and onboarding for teams. Mixed reviews on response times and support quality.

Mixmax Pricing

MIxmax Pricing
This image shows the MIxmax Pricing

👉 Mixmax offers a free 14-day trial, no credit card required.

Should You Choose Mixmax?

Mixmax is a strong choice for sales teams using Gmail, offering email tracking, automation, and AI-driven outreach tools

It helps boost engagement, streamline scheduling, and reduce manual CRM updates.

However, pricing can add up quickly, and some CRM integrations may have sync issues

If you're looking for an affordable, all-in-one sales engagement tool with deep automation, you may want to explore alternatives.

For teams focused on email productivity, AI-driven messaging, and multi-channel engagement, Mixmax remains a reliable and user-friendly solution.

#10 Outbound Sales Software - Lemlist:

Lemlist Homepage
This image shows the homepage of Lemlist

Lemlist is a cold outreach and sales automation tool that helps businesses send personalized emails, automate LinkedIn touches, and make cold calls—all in one platform. 

It’s well-known for image and video personalization, making email outreach feel more human and engaging.

Lemlist Dashboard
This image shows the Lemlist Dashboard

If you want to create highly customized cold emails at scale, Lemlist is worth considering. 

But is it a good outbound sales automation softwarel? Let’s find out.

Who Can Use Lemlist?

Sales Teams & SDRs – Automate email, LinkedIn, and phone outreach.

Lead Generation Agencies – Manage multiple campaigns and personalize at scale.

Recruiters – Engage candidates with multi-channel messaging.

Growth Marketers & Founders – Generate leads without hiring a full sales team.

⚠️ If you need AI-generated messaging or deep automation, Lemlist may not be the best choice.

Key Features of Lemlist

Custom Image & Video Personalization – Add personal touches to emails.

Multi-Channel Outreach – Automate emails, LinkedIn messages, and cold calls.

Email Warm-Up – Improves deliverability and inbox placement.

A/B Testing & Analytics – Optimize email subject lines and content.

Pre-Built Campaign Templates – Ready-to-use outreach workflows.

Lead Database Access – 450M+ B2B contacts for prospecting.

Pros & Cons of Lemlist

Lemlist user review on G2
This image shows the Lemlist user review on G2
Feature Pros Cons
Custom Visual Personalization Add personalized images, GIFs, and videos to emails. No AI-driven message writing like Salesforge.
Multi-Channel Automation Automates email, LinkedIn, and cold calls in one sequence. Some users report clunky UI and a learning curve.
Email Warm-Up & Deliverability Built-in tools for SPF/DKIM setup and inbox rotation. Email tracking inconsistencies (false open/click counts).
A/B Testing & Reporting Helps optimize outreach strategy with real-time analytics. Reports of bugs and performance issues.
Lead Database 450M+ contact database with lead verification. Limited free credits for lead searches.
Customer Support Offers onboarding and live chat. Slow responses and strict refund policies.

Lemlist Pricing

Lemlist pricing
This image shows the Lemlist pricing
Plan Price (Annual Billing) Sending Emails Multichannel Outreach AI Personalization Warm-Up & A/B Testing
Email Pro $55/month 3 per user ❌ No ✅ Yes ✅ Yes
Multichannel Expert $79/month 5 per user ✅ Yes ✅ Yes ✅ Yes
Enterprise Custom Pricing 5+ per user ✅ Yes ✅ Yes ✅ Yes
✅ 14-Day Free Trial Available | ✅ Integrates with HubSpot, Salesforce, and Pipedrive

Should You Choose Lemlist?

Lemlist is great for sales teams and agencies that focus on hyper-personalized outreach

If you want to add custom images, videos, and GIFs to cold emails, Lemlist is one of the best tools available.

👉 Best for: Sales teams, lead gen agencies, and marketers who need personalization + automation.

👉 Not ideal for: Businesses needing AI-generated emails or a highly stable automation platform.

If you want a tool that combines email, LinkedIn, and cold calling for personalized outreach, Lemlist is a strong choice

However, if you need AI-driven automation and a more reliable platform, you may want to explore alternatives like Salesforge.#11 Outbound Sales Software - Cognism:

#11 Outbound Sales Software - Cognism:

Cognism Homepage
This image shows the homepage of Cognism

Cognism is another Outbound Sales Software that helps businesses find and connect with potential leads using a vast global contact database. 

It provides email addresses, direct phone numbers, LinkedIn profiles, and buyer intent signals, helping sales teams reach decision-makers at the right time.

Prospector in Cognism 
This image shows the Prospector in Cognism 

While Cognism positions itself as a premium data provider, many users have reported data accuracy issues, rigid contract terms, and poor customer support.

Cognism User review on G2 
This image shows the Cognism User review on G2 

Who Can Use Cognism?

B2B Sales Teams – Ideal for teams needing GDPR-compliant global lead data.

Enterprise Companies – Best for businesses operating in multiple regions with large-scale prospecting needs.

Marketing Teams – Useful for intent-based targeting, tracking buyer engagement, and prioritizing high-intent leads.

⚠️ However, small businesses and teams looking for flexible pricing and highly accurate data may find Cognism’s contract terms frustrating.

Key Features of Cognism

Global B2B Contact Database – Verified business emails, direct dials, and LinkedIn profiles.

Intent-Based Lead Targeting – Identifies engaged leads using website visits, content interactions, and job changes.

CRM & Sales Tool Integrations – Syncs with Salesforce, HubSpot, Outreach, and SalesLoft.

Data Enrichment & Lead Qualification – Automatically verifies and updates contact details.

GDPR & CCPA Compliance – Ensures legal data usage in regulated markets.

Pros & Cons of Cognism

Feature Pros Cons
Global Contact Database Includes verified business contacts from Europe, North America, and beyond. Data accuracy issues – Users report high bounce rates and outdated contacts.
CRM & Sales Engagement Integrations Works with Salesforce, HubSpot, Outreach, SalesLoft. Complicated contracts – Many users feel locked into long-term auto-renewing contracts.
Buyer Intent Signals Tracks website visits, engagement patterns, and job changes. Customer support concerns – Reports of slow responses and limited assistance.
Data Compliance GDPR & CCPA-compliant for legal data usage. No transparent pricing – Requires a sales demo to get a quote.

Cognism Pricing

🚨 Cognism does not list its pricing publicly.

Pricing depends on:

  • Number of users (license type)
  • Data usage (export limits and access levels)
  • Geographic coverage (regional vs. global data)

Unlike some competitors, Cognism includes CRM and sales engagement integrations in every package without extra fees.

However, its rigid contract policies and hidden auto-renewals have frustrated many users.

Is Cognism Right for You?

Cognism is a strong option for large sales teams that need global B2B contact data and intent-based insights.

Best for: Enterprise sales teams needing GDPR-compliant lead data for global outreach.

Not ideal for: Companies needing flexible pricing, highly accurate contact info, or strong customer support.

If data reliability and contract flexibility matter to you, it may be worth exploring alternatives before committing to Cognism.

Final Thoughts on Outbound Sales Software

After going through this list, one thing’s clear—there are plenty of outbound sales tools out there, and each brings something different to the table.

Some, like Apollo.io, offer affordable lead databases, while others, like Lemlist, focus on creative personalization.

If you're looking for multi-channel automation, tools like Outreach.io or HubSpot Sales Hub might catch your eye.

But if you're serious about scaling outbound sales without the usual headaches—there’s no reason not to make the switch to Salesforge.

Why Salesforge?

Because Salesforge takes outbound sales to the next level by automating your entire workflow, from lead sourcing to hyper-personalized outreach and smart follow-ups.

Here’s what sets it apart:

AI-powered email personalization—no more generic cold emails.

Automated lead sourcing & validation—spend less time searching, more time selling.

Smart follow-ups that adapt—ensuring the right message reaches the right prospect.

Best-in-class email deliverability—so your emails land in inboxes, not spam folders.

Seamless CRM & workflow integrations—connect with Salesforce, HubSpot, Slack, and more.

Salesforge helps sales teams, agencies, founders, and recruiters scale outbound sales without hiring more reps or wasting hours on manual tasks.

But don’t just take my word for it—test it out yourself.

🚀 Try Salesforge today and see how it transforms your outbound sales! Get started now.

Until next time—happy selling! 🎯

Iga Wójtowicz
Content & Community Manager